Let's look at this realistically: it's not a very good idea to preach an overhaul of the entire media system. Personally, I think that would achieve the best results, but let's not go there. It's not feasible. What is feasible, though - and precedent has again been set by the academic community - is disclosure of bias.
When doing a piece on a controversial subject, don't try to present both sides equally. (I guess this is a moot point since nobody really tries to do this anyway.) Stick your neck out and state your position. Everyone has an agenda. The New York Times should proudly proclaim itself a bastion of liberal progressivism. The Wall Street Journal should be printed on sheets of money. CNN should put a little picture of Ted Turner in the corner with the caption, "We Do What He Says." NPR should announce at the top of every hour that their programming is made possible "by pseudo-intellectual rich white people, for pseudo-intellectual rich white people".
Let us know exactly what you think. Don't try to obscure any semblance of subjectivity with statistics and sound bites. And when you make your opinionated arguments - which I hope you will - don't go all ad hominem on us. The other side is not morally corrupt, or evil, or idiots. (Although I have to digress for a minute and say that Sen. Sam Brownback has got to be the biggest idiot I have ever laid eyes on. You're gonna try and tell Arlen Specter that he's not allowed to look for a cure for cancer because you have too many hang-ups about experimenting with embryos that were just going to be destroyed anyway? Arlen Specter is from TEXAS, man! He does not play around! If I was him I would have reached across the table and done a Rick James across your face, with George Stephanopoulos cheering me on. Next time, keep your big dumb Kansan mouth shut.)
Note: the above in no way constitues an endorsement of Sen. Specter, although his website paints him up as a pretty cool dude. Also, he's not from Texas. My bad. But since Pennsylvania doesn't have the same ring to it, and also because it is currently unknown whether people from Pennsylvania "play around", I have decided not to correct this mistake. Also, strangely enough, Sen. Specter was born and raised in Kansas. At this point, any legitimate reporter or political commentator would have stricken the entire parenthetical aside from the record. But I just don't roll like that. I keeps it real.
Another note: Rick James has some cool music, man. I'm not talking about "Superfreak", I'm talking about "Give It To Me, Baby" (which Jay-Z and the Neptunes shamelessly ripped off!), and "Mary Jane", and "Cold Blooded". Check him out, all you paid-monthly-music-subscription-subscribers!




